Bluefish444 and BUG.tv Team Up for NFL Sunday Night Football on NBC

Friday, November 03, 2006

BUG.tv, a leader in workflow and automation innovation in the broadcast industry, has incorporated Bluefish444's HD|Fury card in its CLASS-BUG HD video server system, which is being used in the broadcast of 'NFL Sunday Night Football on NBC' games. According to Nielsen Research, 'NFL Sunday Night Football on NBC' is the most-watched fall program with 22 million viewers.

Earlier this year, NBC utilized the CLASS-BUG HD system with HD|Fury for the 2006 Winter Olympics in Torino, Italy. Based on its flawless performance during the Winter Games, with over 3,000 playouts (3 times the previous average), NBC decided to include the CLASS-BUG HD in its production workflow for the high audience programming 'NFL Sunday Night Football on NBC'. Motion graphics can be created or edited at the very last moment, then played back to air through the HD|Fury video card from Bluefish444.

Francois Savard, CEO of BUG.tv, states, "This is a significant technical and operational advance compared to the hardware used previously, where the content creator had a more rigid workflow. Utilizing the CLASS-BUG HD system, which incorporates Bluefish444's HD|Fury card, provides them with flexibility and lower operating costs."

CLASS-BUG HD is a professional grade motion graphics server aimed at on-air presentation. The CLASS-BUG HD is ideal for applications that require integration with an external keyer, such as a master control switcher. Based on the Macintosh platform, the server fits perfectly with Motion, After Effects and Final Cut Pro, avoiding conversion and double-checking procedures. CLASS-BUG HD outputs its signal in HD-SDI for video and AES/EBU for audio, providing top quality signals for on-air distribution and ensuring compatibility with existing equipment. It supports various control protocols, including VDCP, Web-based and VTR protocols.

The HD|Fury, which is used frequently in broadcast applications, is a 10-bit single link I/O video card with real-time hardware HD to SD down-conversion and 8 channels of digital audio. HD|Fury's hardware overlay for internal keying is a critical feature for on-air graphics.

Craige Mott, Managing Director of Bluefish444, comments, "Both Bluefish444 and BUG.tv are committed to offering robust broadcast solutions that simplify workflows in a cost-efficient manner. We're pleased that BUG.tv has chosen the HD|Fury to incorporate into their CLASS-BUG HD system, which is being utilized by leading broadcasters worldwide."

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