NAB Sneak Peak: New Bluefish444 2K/HD/SD 3G SDI Video Cards

Thursday, April 09, 2009

At NAB 2009, Bluefish444 will announce its new cross-platform Create family of 2K/HD/SD 3G SDI uncompressed video cards. This extremely high-quality range of cost-effective PCI Express cards will support Apple Final Cut Studio 2, Adobe Creative Suite 4, Autodesk Combustion and 3ds Max, and Eyeon Fusion. Symmetry, Bluefish444's acquisition, preview and playout software for Windows, will also be included with each Create card.

What differentiates Create video cards from alternative solutions is on-board 12-bit video processing and Sinc(x) hardware scaling that combine to enable real-time format conversion at amazing quality. The 12-bit video processing used throughout the Create cards offers four times the quality of traditional 10-bit pixel depth video processing. This allows for very high-quality color space conversion that is essential for compositors and animators. The hardware-based 25 X 25 tap Sinc(x) scaling algorithm provides for 1/128th sub-pixel scaling accuracy. This scaling algorithm combined with the 12-bit processing enables Create's scaling module to up, down and cross convert between 2K, HD and SD video resolutions in real-time at the highest quality.

The Create family of video cards includes:

Create HD for HD/SD 4:2:2 workflows - $1,795 USD SRP
Create HD is for uncompressed HD/SD digital content creation. It is ideal for connecting digital VTRs, cameras and monitors working in either HD or SD SDI.

Create HD allows for hardware-based, real-time up, down or cross-conversion during capture or playback. The same hardware-based scaler accelerates real time effects within supported NLE applications. Additionally, dual SDI outputs allow for original and converted signals to be output simultaneously.

Create 2K for file-based DI 4:4:4 & 4:2:2 workflows - $2,995 USD SRP
Create 2K is targeted at the file-based workflow of independent filmmaking. Ingested files are edited and previewed within Adobe CS4 or Apple Final Cut Studio as part of an offline workflow. The offline project can then be used to reconform color corrected material and master to SD, HD or 2K resolutions in either single or dual link output modes.

Create 2K has 3 X 1D LUTs on all outputs allowing for calibration of the display device and log/linear conversion.

Create 2K's DVI/HDMI preview output includes a high-quality, hardware-based scaler. The scaler converts the selected input or output to the LCD / Plasma's native resolution and frame rate, bypassing the lower-quality internal scaler of the LCD / Plasma. This provides for low-cost and flexible monitoring within the workflow as a wide range of TFT, Plasma and projectors can be used.

Create 2K incorporates the Create HD feature set and builds upon it by offering dual link output and high-quality DVI / HDMI preview output.

Create 2K Ultra for DI dual link 4:4:4 I/O workflows - $3,495 USD SRP
Create 2K Ultra is aimed at 4:4:4 I/O digital intermediary workflows. Bluefish444 has built its reputation on RGB workflows and Create 2K Ultra brings together Bluefish444's 10 years of expertise in a cost-effective product tightly integrated with Symmetry for Windows DI acquisition, preview and playout.

Create 2K Ultra incorporates the Create HD and Create 2K feature sets and builds upon them by also offering dual link input.

Common Features for all Create Video Cards
The 4-lane PCIe Create products all share a common set of features that meet the demanding requirement of today's uncompressed DCC workflow:

• 8/10/12-bit 3G SDI I/O
• 16 channels of embedded audio
• RP 188 timecode
• 6 channels of AES/EBU balanced digital audio I/O for 5.1 surround sound
• 8 channels of AES/ID3 unbalanced digital audio I/O for 7.1 surround sound
• 2 channels of analog audio unbalanced RCA output
• RS422 deck control
• 3 X 1D LUTs
• 3:2 pulldown
• Audio sample rate converters
• Genlock
• Internal keyer
• Safe title and letterbox generator

See Bluefish444 at NAB - Booth SL7626
The Create range of video cards will be available in the 2nd quarter of 2009. Attending NAB? Please contact us to set up an appointment to discuss this exciting new range of 2K/HD/SD 3G SDI video cards.

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